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NOW Broadband Reviews – Is It Worth Your Money?

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If you’re considering signing up for NOW Broadband, you want to know if it’s worth your money. In this blog post, we’ll review NOW Broadband, examining its features, pricing plans, customer service, and more, so you can decide whether NOW Broadband is the right choice for you. 

We’ll closely examine NOW Broadband reviews to get a sense of how customers feel about the service.

What is NOW Broadband?

now broadband reviews

NOW Broadband is a UK-based internet provider offering Broadband, landline, and TV packages. They provide home and business packages, with plans suitable for different budgets. NOW Broadband offers both ADSL and fibre optic packages, meaning customers can choose the right speed to suit their needs. Their service is powered by Openreach’s network, meaning NOW Broadband customers can benefit from its reliability and coverage. 

NOW Broadband also offers a variety of add-ons that can be added to your package, including TV packages, international calls, and even the ability to stream shows in HD. You can also bundle your Broadband with the TV memberships that the provider is famous for. The fact that the brand doesn’t do credit checks on new customers makes it the number-one choice for those with a less-than-perfect credit rating. 

All of NOW’s broadband packages come with unlimited usage. There is also a flexible no-contract deal on offer that will suit some customers better. However, there is an added activation charge. All in all, NOW Broadband is a real contender for a solid broadband package, with deals that challenge fibre broadband offerings from big players like Sky and BT.

Key Features of NOW Broadband

NOW Broadband offers a range of internet packages to suit everyone. 

  • With download speeds of 11-63Mbps and upload speeds of 1-19Mbps, NOW Broadband is ideal for streaming services, gaming and downloading large files. 
  • NOW Broadband can be accessed via standard ADSL or fibre broadband technology, depending on what’s available in your area.
  • In addition to broadband services, NOW Broadband offers phone packages that can be bundled with any broadband plan. 
  • This includes free calls to UK landlines and mobiles, plus free evening and weekend calls. 
  • NOW Broadband also has various freebies to look out for, such as general discounts on your bills. 
  • NOW Broadband offers several packages, including Broadband only, broadband and phone, broadband and TV, or broadband TV and phone bundles. 
  • All packages come with the NOW Hub Two router. 
  • Customers can choose between 12-month and rolling 1-month contracts, with prices starting from £18 per month.

Speeds of Different NOW Broadbands

 FeaturesBrilliant BroadbandFab FibreSuper Fibre
Price per month (inc line rental)£18£22£22
Upfront cost£5£5£5
Stated speed11Mbits/sec36Mbits/sec63Mbits/sec
Usage allowanceUnlimitedUnlimitedUnlimited
Contract length12 months12 months>12 months

Brilliant Broadband

This plan comes with a free wireless router and no set-up fee. It also offers unlimited downloads and a generous 30GB monthly usage cap. If you exceed the limit, your speed will be reduced to 1Mbps. It also has other features like parental controls and online security to keep your browsing safe and secure.

If you need more data, NOW Broadband offers a higher data cap of 100GB with the same download speed as the Brilliant Broadband plan. This plan is available on a 24-month contract, but there’s a one-off £50 set-up fee.

Fab Fibre

The Fab Fibre package from NOW Broadband offers excellent value and speed for the price. With average download speeds of 36Mbps, it is suitable for most households. It allows you to download an album in about 11 seconds on average. This package is available on a 12-month contract.

In addition to the download speed, NOW Broadband offers unlimited data, so you don’t have to worry about exceeding your limit. You’ll also get access to NOW TV Entertainment Passes, which give you access to over 300 box sets, movies, and entertainment channels. 

NOW Broadband also offers customer service 24/7, with dedicated technical support teams to answer any questions or queries.

Super Fibre

NOW Broadband’s Super Fibre package offers an impressive average download speed of 63Mbps, fast enough to download an album in six seconds on average. This is an excellent option for busy households where gaming or streaming 4K content is a regular activity. 

It has the same 12-month contract term as the other packages, so it’s worth considering if you need faster service. If you need even faster speeds, you may get a ‘full fibre’ connection, which connects directly to the premises and can offer speeds of up to 1Gbps. Actual speeds will depend on availability.

NOW Broadband Reviews - Is It Worth Your Money?

NOW Broadband Upload Speeds

The upload speeds provided by NOW Broadband depend on the type of Broadband you select. Their Brilliant Broadband package provides an average upload speed of 1Mbps. In contrast, their Fab Fibre package comes with a 10Mbps upload speed, and their Super Fibre package includes a 19Mbps upload speed. 

While download speed is essential for most people receiving data from the internet, such as streaming videos or downloading music, upload speeds become increasingly important when sending large files, such as videos and photos. 

Upload speeds can also be crucial for online gaming and video calls, where the latency (delay) between sending and receiving data is critical. 

For those who need higher upload speeds than what’s offered with the basic Brilliant Broadband package, NOW Broadband does provide faster options with its Fab Fibre and Super Fibre packages. That being said, you should always check the advertised speeds in your area to understand better what speeds you can expect to receive.

NOW Broadband Pros

  • One of the critical benefits of NOW Broadband is that it offers excellent value for money. 
  • Plans are competitively priced, with no hidden costs and no long-term contracts. This means you can choose a plan that fits your budget without worrying about hidden fees or commitments.
  • Another great feature of NOW Broadband is adding a NOW TV membership to your package. This gives you access to premium channels, on-demand shows, movies, and sports. 
  • You can also enjoy exclusive discounts on NOW TV passes and devices.
  • Finally, there are no credit checks with NOW Broadband so anyone can sign up regardless of their financial history. This makes it an ideal option for those who cannot get Broadband from other providers.

NOW Broadband Cons

For all its advantages, NOW Broadband does have some cons:

  1. It could be a better provider on the market. The top speed it offers for its Super Fibre package is 63Mbps, which is slower than other fibre broadband providers.
  2. NOW Broadband can’t be bundled with Sky TV services. While this isn’t a deal breaker for some people, if you’re looking for a bundle deal with TV and Broadband, then NOW there will be better options than Broadband.
  3. There are few gifts or incentives offered with NOW Broadband deals.

Some providers offer gift cards or cash back as an incentive to choose their service, but this is different with NOW Broadband.

How to Install NOW Broadband?

  • 1. Order your NOW Broadband package online or by phone.
  • 2. Make sure you have an active phone line and socket at your address, or have the engineer come to install a line if needed.
  • 3. You will be sent your router in the post a few days before your phone line is due to switch on. 
  • 4. Once your phone line is activated, set up your router following the instructions that come with it. 
  • 5. Don’t be surprised to see your broadband speeds going up and down during the first ten days while engineers test and tweak your line.
  • 6. Enjoy your new broadband connection!

NOW Broadband Coverage Review

Now Broadband offers coverage to almost everyone in the UK, with 96% of the population within reach of fibre-to-the-cabinet (FTTC) and almost all of the remainder catered for at ADSL speeds (Now’s Brilliant Broadband offering). This means that nearly every household in the UK can get access to Now Broadband services. 

Now Broadband’s coverage is based on the Openreach network, so you will have access to the same type of connection as Sky Broadband, which is also based on Openreach. However, Now Broadband has yet to offer full-fibre connections, meaning you’ll have to look elsewhere for the fastest speeds in the UK. 

Now Broadband offers three broadband packages – Brilliant Broadband (ADSL), Fab Fibre and Super Fibre. These packages offer speeds ranging from 11Mbps for Brilliant Broadband to 36Mbps for Super Fibre, with Fab Fibre offering a mid-range speed of 22Mbps. All packages also come with unlimited downloads, free activation, 24/7 customer service, and access to the free NOW TV Entertainment Pass. 

If you want to check your availability for Now Broadband, you can use their postcode checker online. You must enter your postcode; the website will tell you which packages are available.

NOW Broadband Performance and Customer Satisfaction Review

NOW Broadband offers good speeds, with 62% of customers satisfied with the speeds they receive. The customer service scores could be better, with only 53% of customers satisfied with the overall customer service. When customers need to contact the contact centre, 72% leave satisfied. 

However, this score is beaten by Plusnet. Regarding Ofcom complaints, Now Broadband has an average of seven complaints per 100,000 customers, below the industry average. In our survey, two-thirds of customers said they would recommend Now Broadband.

What do other customers say about NOW Broadband?

Regarding reviews for NOW Broadband, customers are generally satisfied with their service. According to a rating of 2.7 stars based on 297 customer ratings on, customers appreciate the reliable connection and the excellent customer service. 

One satisfied customer stated, “I don’t care what anyone else says. We have been with TalkTalk for 18 months… What a nightmare. Now has been nothing short of fantastic. Everything connected on time, and the fantastic signal and customer service were fresh air. One v happy customer. Thank you NOW. I got the movie package too… Love it.”

Unfortunately, not all customers have had great experiences with NOW Broadband. Another customer said, “Had the service about a year, and it never worked well. I use a network extender to generate a strong signal, but it still drops in and out. I won’t be renewing.” 

It is important to note that customers’ experiences may vary depending on the type of service and plan they have chosen and their location. When deciding on a broadband provider, it is also essential to consider other factors, such as connection speed and customer service.

NOW Broadband Customer Service Review

NOW Broadband offers a range of customer service options for those with issues or questions about their broadband service. 

Their online guides provide step-by-step advice on how to resolve common problems. If you need more help, contact their free call centre at 0800 759 1213, or chat with NOW’s chatbot. 

Alternatively, customers can take advantage of NOW Broadband’s Twitter and Facebook Messenger social media platforms. The brand also has an online community of customers who can answer queries and provide advice.

Switching to NOW Broadband is made easy with their no-hassle switching policy. They also don’t require credit checks for new customers, meaning the sign-up process is quick and painless. 

Is It Worth Your Money?

The answer to this question depends mainly on what you seek in a broadband provider. NOW Broadband offers plenty of features and benefits, making it a great choice for those who want reliable speeds and excellent customer service. However, if you’re looking for the best value for money, you may want to shop for other options.

In terms of coverage, NOW Broadband offers coverage across most of the UK. They also offer some of the fastest download speeds, with Super Fibre offering up to 63 Mbps and Brilliant Broadband offering up to 11 Mbps. This makes it an excellent option for those who need high-speed internet access.

Regarding performance, NOW Broadband has consistently received positive reviews from customers. The speeds are reliable, and customers have reported good customer service experiences when contacting the company. The upload speeds are also good, making it an excellent choice for those who need to send large files.

Overall, NOW Broadband is an excellent choice for those who need reliable speeds and good customer service. It’s also worth noting that they offer various packages that can fit any budget. So if you’re looking for a good broadband provider, NOW Broadband may be worth considering.


When it comes to NOW Broadband, the opinion among users is mixed. Many people report incredible speeds and reliable performance, while others have experienced issues with service or coverage. It’s essential to evaluate your needs when considering signing up for NOW Broadband, as something other than what may be suitable for one person might not work for another. 

For those looking for a reliable and affordable connection, NOW Broadband could be the answer, offering competitive pricing and several different packages. However, it’s essential to consider the reviews from other customers before making a decision. Ultimately, it will be up to you to decide if NOW Broadband is worth your money.

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